Acer Japan collapse of budget laptops

Last time on the pages Mobildevays we wrote about the capture of the U.S. market strategy, Asus company, this time the head of Acer disclosed some aspects of business development company. Acer Guide revealed some aspects of the new strategy of the company in 2008.

Thus, the main activities of Acer, according to the chairman of the company - Jay Thi Vang (JT Wang), will include: intervention in the Japanese market, launching a series of budget PCs and attract acquired the company in 2007, Gateway, which will be involved in business computer company. The company has already signed all the necessary transactions and contracts for the Japanese business, the market rising sun country planned to deliver about 10 million laptops.

Wang noted that the conduct of the company on the market will be fairly aggressive, as in China and India. Release the first budget models Acer computers leadership has set at 2-3 quarter of this year. However, Wang added that the emphasis will be placed on mobility and compactness of the products than their low cost.

Based on the analysis of market leadership Acer decided that the Gateway is much better cope with the research and development, and thus far successful in this market sector.